{
  "pillar": "attention_design",
  "positioning": "Practical digital attention design: stop being pulled by feeds, notifications, and defaults; rebuild attention with small systems.",
  "tone": ["sharp", "specific", "useful", "anti-doomscrolling", "non-moralising"],
  "hook_patterns": [
    "Your phone is not addictive by accident.",
    "If you check your phone before your feet touch the floor...",
    "The algorithm does not need your life to be better. It needs you to stay."
  ],
  "visual_rules": [
    "phone in first frame",
    "visible before/after change",
    "timer, greyscale, home-screen cleanup",
    "no static slideshow"
  ],
  "no_go": [
    "platform-bashing without value",
    "moral panic",
    "generic digital detox advice without a concrete action"
  ]
}